Buying isn’t just a transaction—it’s influence. We help architects, builders, and changemakers source with ease, purpose and impact.
The difficulty of sourcing today isn’t just about complexity—it’s about consequence. Each choice defines the intentions of its builders. Tools of transparency empower you to look not only at cost and availability, they help you select materials that support your project’s integrity with returns that go beyond financial—they determine what future generations will inherit.
For the
BUILDER
For builders, the measure of success is clear: deliver quality on time and within budget. But material volatility has made that harder than ever—construction input prices have surged nearly 39% since 2020, while shortages and extended lead times force costly substitutions.
These disruptions threaten not just margins but also timelines and trust. Builders need reliable partners, vetted products, and real-time data to adapt without compromise. With the right platform, you gain confidence in availability, compliance, and performance—so you can deliver projects that stand strong, on schedule, and built to last.
For the
ARCHITECT
You have the vision: stunning forms, sustainable futures, materials that not only speak beauty but perform with integrity. Yet too often, the path from concept to reality is blocked by uncertainty—product inconsistencies, vague specifications, and sustainability claims that can’t be verified.
Architects are increasingly balancing aesthetic ambition with regulatory standards, environmental impact, and client expectations, all while navigating a marketplace where certifications, quality assurance, and supplier transparency vary wildly. We’re here to make that path clearer: helping you confidently specify materials with proven performance, documented sustainability credentials, and traceable supply chains—so you can design without compromise, deliver with assurance, and shape environments that endure.
For the
SOURCER
Procurement is no longer just about purchasing—it’s about strategy, risk, and value creation. Yet the challenges are steep: limited visibility into supplier tiers (only 7% of companies track beyond their direct vendors), fragmented spend data, and pressure to balance cost control with ethical sourcing.
Procurement officers need clear data, verified supplier performance, and insights that illuminate both cost and reliability. With these tools, procurement shifts from reactive firefighting to proactive leadership—driving savings, ensuring compliance, and securing resilient supply chains for the long term.
For the
SUSTAINABILITY
EXPERT
Sustainability leaders are charged with ensuring that every product, every material, and every supplier contributes to a healthier planet. Yet most find themselves battling blind spots: inconsistent data, unreliable ESG claims, and the difficulty of measuring real impact across complex supply chains.
Research shows that 86% of Chief Procurement and Sustainability Officers now lead on sustainability decisions, but without better tools, ambition is often held back by lack of visibility. What’s needed is transparency you can trust: verified metrics, circularity insights, and supplier accountability. With intelligence and clarity, sustainability experts can accelerate their mission—ensuring that the materials we choose today build not only for the present, but for generations to come.
Price + Performance + Purpose = IMPACT
Sourcing materials effectively is increasingly difficult, time consuming and challenging. Identifying the factors that matter most in what you select requires tools that know you and the ever-changing conditions of the marketplace and supply chain.
JOIN OUR MISSIONHOW IT WORKS
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Source with purpose and impact.
The selection process can be grueling and often requires sorting through a nearly infinite array of documents, specs, features and conditions to support your project's many needs. Build Better by Eqogo combines performance, sustainability, and sourcing data through our AI-powered tools. This one-stop platform leverages transparency to accelerate your decision-making process - saving you time, fitting your budget, meeting your mission and fulfilling your vision.
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Founding Story
From the time I first filled sketchbooks with futuristic ideas, I’ve been fascinated by how design can shape the world around us. My career—from film and automotive design to architecture and manufacturing—has shown me that the materials we choose carry as much weight as the ideas we imagine. Over time, I realized that great design cannot exist apart from responsibility, and that informed choices are the bridge between creativity and impact. That’s why I founded Build Better: to give designers, builders, and decision-makers the clarity they need to source with confidence—and to make purchasing itself a force for good design and a better future.
Our team’s vision for the future is simple—empower designers and builders to choose materials that drive innovation, resilience, and environmental stewardship. Because when transparency becomes standard, we don’t just build projects—we build a future where humanity and the planet thrive together.
Our Team
David Guernsey
David Guernsey brings deep sustainability expertise to the team, where he develops rating systems and technology solutions that drive responsible product decisions. With decades of experience as a sustainability practitioner, consultant, and strategist, he is recognized for his strong analytical skills and for pioneering UPS’s sustainability program.
Bret Meier
Bret Meier is a lifelong language enthusiast who has traveled the world in pursuit of new ways to connect with people. Now an operations lead, he brings that same curiosity and care to building clear systems, thoughtful workflows, and better ways of working together.
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Jehú Hernández Cruz
Jehú Hernández is a Multilingual Customer Success Professional with a global/digital business background. He empowers conscientious shoppers on Build Better. His expertise in data management, lead generation, and community engagement ensures a reliable liaison between Build Better and the external world.
Mark Goerner
Mark Goerner’s career journey has spanned across industrial design, automotive, gaming, theme park, film, and tech industries—guided by systems thinking, thoughtful design, and a futurist’s creativity. His experiences in manufacturing, construction, and fabrication, together with a lifelong love of nature, revealed a deeper truth: design is only as powerful as the materials and processes that bring it to life. That’s why he founded Build Better: a platform built to bring clarity, intelligence, and circularity into sourcing.
Maxime Mballa-Tagny
Maxime Mballa-Tagny is an industrial designer with a passion for how things are made. As a Product Researcher at Build Better, he applies his design expertise to identify, research, format, and validate data for our innovative transparency tool.
